Sr. Content Strategy Manager
JOB SUMMARY: The Senior Content Strategy Manager is a strategic, high-impact individual contributor responsible for defining what Woolpert says, how it says it, and how content connects to business growth. This role leads the development and execution of an enterprise content strategy that strengthens market narrative, elevates executive visibility, and supports industry go-to-market (GTM) priorities. This position translates Woolpert's technical expertise, client impact, and insights into compelling thought leadership and strategic content that drives brand authority and engagement. As part of Corporate Communications, the Senior Content Strategy Manager partners closely with Subject Matter Experts, Industry Marketing, Product Marketing, Digital, and regional teams to ensure content is aligned, differentiated, and effectively leveraged across channels. Please know that a portfolio or example of your work will be requested if you advance in the interview process. We are unable to provide visa sponsorship for this position. Applicants must already possess work authorization in the country the job is located. JOB DUTIES:
- Content Strategy & Planning
- Develop and own enterprise content strategy aligned to business priorities and industry GTM plans
- Define and operationalize core thought leadership themes across Woolpert's markets
- Establish content priorities, governance, and planning processes
- Ensure alignment of content across regions, industries, and channels
- Translate technical expertise into clear, differentiated insights
- Partner with SMEs and leaders to shape narratives
- Executive Communication
- Support executive positioning and visibility strategies
- Develop key messages and narratives for leadership
- Lead executive thought leadership content
- Content Integration Across Marketing
- Align content with GTM strategies and campaigns
- Ensure consistent positioning and messaging
- Align thought leadership to key engagements
- Leverage content across digital, social, PR, and sales enablement channels
- Search Engine Optimization (SEO) & Content Performance
- Partner to support SEO-driven strategy and performance tracking
- Monitor engagement and refine strategy
- Improve content impact and effectiveness
TRAVEL REQUIREMENTS: (some option(s) provided below)
- Must be able to travel up to 10% of the time for business purposes.
REQUIRED EDUCATION:
- Bachelor's degree in Marketing, Communications, Journalism, English, or related field
REQUIRED EXPERIENCE:
- 10+ years in content strategy, marketing, or communications
Experience with enterprise content strategy and executive thought leadership REQUIRED KNOWLEDGE, SKILLS & ABILITIES:
- Expertise in content strategy and storytelling
- Strong writing and executive communication skills
- Ability to translate technical content into clear, compelling, customer-focused narratives
- Understanding of brand strategy, positioning, and messaging frameworks
- Experience developing thought leadership and value-driven content
- SEO and digital content optimization understanding
- Ability to influence without authority
- Strong project management
PREFERRED EDUCATION:
- Master's degree in related field
PREFERRED EXPERIENCE:
- AEC or professional services
- Global marketing experience
PREFERRED CERTIFICATIONS, LICENSES, OR TRAINING: (if applicable)
- Content or digital marketing certifications
PREFERRED KNOWLEDGE, SKILLS & ABILITIES:
- Marketing analytics familiarity
- GTM and demand generation knowledge
Benefits
You Will Love Certified as a Great Place to Work, Woolpert is one of the fastest-growing architecture, engineering, and geospatial companies in the world. With over 75 offices and countless projects around the globe, you'll work on meaningful assignments that improve quality of life around the world. In addition to offering competitive pay, we provide employees with a robust set of unique benefits, including:
- Freedom to Work program: Set your own schedule and location (as appropriate).
- Principal program: Earn the opportunity to become an owner of the firm.
- Flexible paid time off/vacation: Take time off when it makes sense for you and your team.
- Career development: Explore a wide range of learning and growth opportunities within and across industries.
- Health, life, vision, and dental insurance: Cover all your medical bases.
- Paid sick time, retirement plan, fitness reimbursement, pet insurance, identity protection, technology stipend, employee assistance program, and more!
#LI-MH1 #LI-Remote Base pay offered may vary depending on job-related knowledge, skills, and experience. Pay Range $101,200-$126,500 USD Find out more about what Woolpert has to offer here: http://woolpert.com/about-us/ Apply To This Job